This year the industry will celebrate two historic decades of Pakistan’s most coveted and anticipated annual awards. The LUX Style Awards (LSA) true to its tradition, will honor excellence in the entertainment industry as the show marks the milestone of its 20^th year.

The LUX Style Awards is Pakistan’s most iconic long-standing platform. Over the years, the Awards have recognized talents across genres and set trends with riveting performances, delighting fans across the country.

In its 20^th year, LSA in its true sprit wants to commemorate the entertainment industry that has truly served audiences from the frontlines. The fraternity has excelled in its relentless pursuit to ensure uninterrupted and uplifting content in a challenging year.

The Awards Office of the LUX Style Awards announces nominations for 22 categories across critics and viewer’s choice. The categories announced were in Fashion, Music and TV for this year. Due to the ongoing pandemic and the restrictions on the cinemas, there were no film submissions received by the Awards Office this year.

Asima Haq, Director for Beauty and Personal Care at Unilever Pakistan, said, “In 2001, the LUX Style Awards began as a platform to celebrate the incredible artistry and talent of Pakistan’s entertainment and performing arts industry. Today, LSA marks its 20^th year as one of Pakistan’s most enduring and prestigious flagship award shows. Over the two decades of its existence, LSA has honoured countless industry veterans and inspired generations of emerging artists to embrace the performing arts. I extend my gratitude to our jury that has been a vital part of this journey and LSA’s success over the years. It is deeply heartening to celebrate our twentieth year at a time when the Entertainment fraternity has braved tough COVID conditions, to support the nation through an emotionally challenging period by creating uplifting content when audiences needed it the most.

Congratulations to all nominees participating this year.”

Below is the list of categories under viewer’s choice and critics’ choice announced by the official LSA Awards Office-

LUX Style Awards Nominations for 2021

Fashion

Model of the year (Female)             

1. Fahmeen Ansari
2. Maha Tahirani
3. Mushk Kaleem
4. Nimra Jacob
5. Rubab Ali

  Model of the year (Male)     

1. Aimal Khan
2. Hasnain Lehri
3. Munsif Ali Khan
4. Sachal Afzal
5. Shahzad Noor

Achievement in Fashion Design – Bridal Couture 

1. Elan
2. Fahad Hussayn
3. Hussain Rehar
4. Sana Safinaz
5. Shehla Chatoor

Achievement in Fashion Design – Luxury Pret     

1. Elan
2. Hussain Rehar
3. Misha Lakhani
4. Nida Azwer
5. Sania Maskatiya

Achievement in Fashion Design – Pret       

1. Generation
2. Khaadi
3. Sania Maskatiya
4. Zaha by Khadijah Shah
5. Zara Shahjahan

Best Menswear Designer     

1. Deepak n Fahad
2. Emraan Rajput
3. Ismail Farid
4. Jazib Qamar
5. Republic by Omar Farooq

Best Fashion Photographer 

1. Alee Hassan
2. MHM Studio
3. Natasha Zubair
4. Najam Mahmood
5. Shahbaz Shazi

Best Hair and Make-up Artist        

1. Fatima Nasir
2. Qasim Liaqat
3. Saima Bargfrede
4. Shoaib Khan
5. Sunil Nawab

Best Emerging Talent in Fashion

1. Aleena Naqvi – Fashion Photographer
2. Rastah – RTW Pret brand
3. Sarah Zulfiqar – Female Model
4. Trinette Lucas – Female Model
5. Zayn Kamran – Fashion Photographer

Music

Best Singer of the Year

1. Abbas Ali Khan for Mein Yeh Janoun Na
2. Baluch Twins for Tazhn Teehaar
3. Khurram Iqbal for Dil Behelta Hai Kahan
4. Meesha Shafi for Sakal Ban
5. Mohammad Aizaz for Todi
6. Zeeshan Ali For Surkhwaab’s Sanval

 Best Song of the Year

1. Ayi Re by Haniya Aslam
2. Haiderum by Gul Mohammad and Khurram Iqbal
3. Lighten Up by Sajid and Zeeshan
4. Mein Ye Janoun Na by Abbas Ali Khan
5. Tazhn Teehaar by Baluch Twins
6. Teri Tasveer by Bayaan

Best Emerging Talent in Music

1. Ahsan Ali for Bulleya
2. Aziz Kazi for Shantaram
3. Mohammad Aizaz Sohail for Todi
4. Turab Ali Hashmi for Shyam Kalyan
5. Zahra Paracha for Tum Kaafi Ho

 Best Video Director

1. Abdullah Kasumbi for Joona by Hassan Raheem
2. Hamza Bin Tahir for Teri Tasveer by Bayaan
3. Mahera Omar for Dilri Lutti Taen Yaar Sajan by Ustad Ameer Ali Khan
4. Umar Anwar for Dhoop by Kashmir
5. Umar Riaz for Sakal Ban by Meesha Shafi and Mughal-e-Funk

Television

Best TV Serial

1. Alif – Sana Shahnawaz, Samina Humayun Saeed and Amjad Rasheed
2. Deewangi – 7th Sky Entertainment
3. Ehd-e-Wafa – Momina Duraid and ISPR
4. Pyar Ke Sadqay – Momina Duraid and Moomal Shunaid
5. Raaz-e-Ulfat – 7th Sky Entertainment
6. Sabaat – Momina Duraid
7. Yeh Dil Mera – Momina Duraid

 Best TV Director

1. Farooq Rind for Pyar Ke Sadqay
2. Haseeb Hasan for Alif
3. Saife Hasan for Ehd-e-Wafa
4. Siraj ul Haq for Raaz-e-Ulfat
5. Zeeshan Ahmed for Deewangi
   

Best TV Writer

1. Farhat Ishtiaq for Yeh Dil Mera
2. Maha Malik for Raaz-e-Ulfat
3. Mustafa Afridi for Ehd-e-Wafa
4. Umera Ahmed for Alif
5. Zanjabeel Asim Shah for Pyar Ke Sadqay

Best Female Actor – Critics

1. Hira Mani for Kashf
2. Mawra Hocane for Sabaat
3. Sajal Ali for Alif
4. Urwa Hocane for Mushk
5. Yumna Zaidi for Pyar Ke Sadqay

 Best Female Actor – Viewer’s Choice

1. Ayeza Khan for Meherposh
2. Hiba Bukhari for Deewangi
3. Mawra Hocane for Sabaat
4. Saboor Ali for Fitrat
5. Sajal Ali for Alif
6. Yumna Zaidi for Pyar Ke Sadqay
7. Yumna Zaidi for Raaz-e-Ulfat

Best Male Actor – Critics

1. Ahad Raza Mir for Ehd-e-Wafa
2. Ahad Raza Mir for Yeh Dil Mera
3. Bilal Abbas for Pyar Ke Sadqay
4. Faysal Quraishi for Muqaddar
5. Hamza Ali Abbasi for Alif

 Best Male Actor – Viewer’s Choice

1. Ahad Raza Mir for Ehd-e-Wafa
2. Ahad Raza Mir for Yeh Dil Mera
3. Bilal Abbas for Pyar Ke Sadqay
4. Danish Taimoor for Deewangi
5. Faysal Quraishi for Muqaddar
6. Hamza Ali Abbasi for Alif
7. Imran Ashraf for Kahin Deep Jalay

Best Emerging Talent in TV

1. Adnan Samad Khan for Ehd-e-Wafa
2. Ameer Gillani for Sabaat
3. Dur-e-Fishan Saleem for Dilruba
4. Nazish Jahangir for Kahin Deep Jaley
5. Pehlaaj Hassan for Alif

Best Original Soundtrack

1. Alif Bas, sung by Momina Mustehsan and Shuja Haider, composed by Shuja Haider in Alif
2. Ehd-e-Wafa k Naam Kiya, sung and composed by Rahat Fateh Ali Khan in Ehd-e-Wafa
3. O Zaalim, sung by Sahir Ali Bagga and Aima Baig, composed by Sahir Ali Bagga in Fitrat
4. Pyar Ke Sadqay, sung by Ahmed Jahanzaib, Alia Khan and Mahnoor Khan, composed by Ahmed Jahanzaib in Pyar Ke Sadqay
5. Tip Tip, sung by Naveed Nashad and Sajal Aly, composed by Naveed Nashad in Yeh Dil Mera
6. Yehi Tou Raaz-e-Ulfat Hai, sung by Aima Baig and Shani Arshad, composed by Shani Arshad in Raaz-e-Ulfat
7. Zindagi Paheli Hai, sung by Ali Sethi, composed by Naveed Nashad in Sabaat